Author: Meker Meksmart
Update: 30/07/2025

MEKSMART | DATA-DRIVEN SUPPLY CHAIN OPERATIONS OPTIMIZATION, A KEY TO MAINTAINING COMPETITIVE ADVANTAGE

Nowadays, the supply chain is no longer a mere logistics department but has become a core element in the development strategy of logistics enterprises. In that context, supply chain optimization, especially data-based optimization, has become a top priority.

So why does data optimization play a key role in maintaining competitive advantage and how to do it well? Let's find out with Meksmart through the article below.

1. What is supply chain optimization

Supply chain optimization is the process of adjusting the operations of a supply chain to ensure it is as efficient as possible. This is based on a number of key performance indicators, including total operating costs and profitability from a company's inventory.

Supply chains are increasingly complex, but that opens up great opportunities when combined with technologies such as AI, IoT and blockchain. Supply chain optimization brings many practical benefits:

- Eliminate data barriers: Connecting the entire chain helps businesses have an overall view, avoiding information fragmentation.

- Respond to customers: Optimization helps businesses quickly adapt and meet increasing demands.

- Create competitive advantage: Focus on efficient operations and real-time decision making to enhance the brand.

- Increase flexibility: Supply chains need to respond quickly to fluctuations in demand, supply or market.

- Towards sustainability: Today's consumers are interested in products with transparent origins and are environmentally friendly.

In short, optimizing the supply chain is a vital factor that helps businesses operate effectively, compete strongly and develop sustainably.

2. Optimizing the supply chain based on data

To optimize the supply chain, there are many approaches such as: effective inventory management, optimizing production and transportation processes, applying technology, building sustainable partnerships, etc. One of the important elements is relying on data.

Optimizing supply chain operations based on data is the use of data and analytical tools to improve the efficiency, flexibility and responsiveness of the supply chain. The goal is to reduce costs, shorten time, improve service quality and maximize value for businesses as well as customers.

Optimize operations based on data

- Reduce operating costs: Analyzing consumption and inventory data helps businesses place reasonable orders, limit excess, and reduce storage costs.

For example: A retail business uses regional sales data to redistribute inventory between warehouses, avoiding local inventory.

- More accurate forecasting: Based on seasonal and customer group purchasing trends, the system makes purchasing and production plans that are close to actual demand.

- Improve customer service: Tracking delivery progress in real time helps to quickly handle incidents, reduce late orders or missing deliveries.

- Respond flexibly to fluctuations: Data from the market and suppliers helps businesses make quick decisions when supply changes, prices increase, or disruptions occur.

For example: During a transportation disruption due to a storm, the system suggests alternative routes and available transportation partners.

- Support strategic decision making: Analytical reports from supply chain data help managers identify bottlenecks, thereby investing in improvements in the right places.

Benefits of data-based operational optimization

3. MEKWMS, MEKTMS - Powerful assistants for data optimization

Accompanying logistics businesses in the process of data optimization, Meksmart brings two powerful assistants to help maintain competitive advantages:

MEKTMS helps to plan transportation effectively in less than a minute to minimize logistics costs and optimize fleet productivity. This avoids shortages that delay the delivery process.

Improve overall supply chain performance through effective transportation contract management: allows businesses to effectively manage information and terms in transportation contracts. All this information is consolidated together and stored in an electronic database.

MEKWMS Smart solution for inventory management

With modern technology and real-time processing, the Meksmart team has created MEKWMS so that processed information is continuously updated through the WMS system.

In addition, MEKWMS accurately manages inventory data by type, item code, status, storage date, expiry date, etc. Optimize storage and retrieval of goods at high speed. Integrate the re-inventory feature when there is a difference in counting results.

MEKWMS, MEKTMS - Indispensable technology to optimize data operations

Conclusion
By combining MEKWMS and MEKTMS, businesses can both digitize operations and optimize logistics operations in real time, thereby increasing processing speed, reducing costs and maintaining long-term competitive advantages in a volatile market.